Ho Chi Minh City Real Estate Marketing Report – First half of 2014: Executive summary (Part 1/7)


DEVELOPMENTS OPENED FOR SALE IN FIRST HALF OF 2014

DEVELOPMENTS OPENED FOR SALE IN FIRST HALF OF 2014 Condo developments are situated nearby CBDs (District 2, District 7, Tan Binh), while other types separately locate far away. 05 05 28 Villas and townhouses Condominiums Land plot projects
Developments opened for sale in first the half of 2014

Condo developments are situated nearby CBDs (District 2, District 7, Tan Binh), while other types separately locate far away.

PR ACTIVITIES AT A GLANCE

Total number of headlines within the first five months

PR ACTIVITIES AT A GLANCE Total number of headlines within the first five months March and April are months when PR activities take place most lively. Companies with highest number of headlines: Savills Vietnam, Dat Xanh, Phu My Hung, Nam Long, Bitexco
March and April are months when PR activities take place most lively.

March and April are months when PR activities take place most lively.

Companies with highest number of headlines: Savills Vietnam, Dat Xanh, Phu My Hung, Nam Long, Bitexco

COMMUNICATION MESSAGE

Very basic characteristics are mentioned, including:

COMMUNICATION MESSAGE Very basic characteristics are mentioned, including: Location Price Facilities Legality Moreover, factors such as progress commitment, developer’s reputation, promotion and payment support are highlighted.
Very basic characteristics are mentioned

Moreover, factors such as progress commitment, developer’s reputation, promotion and payment support are highlighted.

COMMUNICATION CHANNELS

COMMUNICATION CHANNELS Newspaper is the most favourable channel 61% Headlines Online Magazine TV 17% 13% 09%
Newspaper is the most favourable channel

Jodric 2014

Download the full report at http://www.jodric.com

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